Creative______________. Art______________.

I'm based in Ontario, working mostly across brand strategy, shoot direction, and event and XM experiences. With over a decade of experience, I've led campaigns, activations, and brand identities for wellness, beauty, and lifestyle brands across Canada and the US.

I’m known for my strong eye and unique ideas that are always brand-owned, I work directly with founders and as a creative partner to agencies — bringing strategic thinking and hands-on direction to every project.

I'm also the founder of Service En Chambre, a Substack exploring the energy of interiors and the objects we live with.